Course Finder and Training ROI Calculator delivered.
Tools delivered. No measured adoption, booking gains, time savings or realised ROI.
Work / Specialist aviation training provider
A course range.
A way to narrow the choice.
I built a Course Finder designed to help visitors narrow an existing course range by their role and what they want to achieve.
Delivered work
The purpose
A course title is not always enough.
Choosing training can involve role, level, format and what someone wants to achieve. The Course Finder was designed to make the provider’s existing knowledge easier for a prospective customer to use.
The Course Finder was designed around the visitor’s role and goal, rather than asking them to start with a course title. Delivery is recorded; the effect on enquiries, bookings or staff time was not measured.
Delivery details and what remains unmeasured
What is reported
The case account records delivery of the Course Finder and Training ROI Calculator for a specialist aviation training provider. It is not an independent functional audit or a customer endorsement.
What is not established
No measured adoption, booking gains, time savings or realised return on investment is claimed. The knowledge hub remains development work, not an established commercial or search result.
Illustration is separate
The fictional examples on this website are not screenshots or reproductions of the delivered tools.
The right size of intervention.
For another provider, a clearer course page or enquiry checklist may be enough. Where a tool is worthwhile, the scope should reflect the real decision, the information it relies on and the work needed to maintain it.
Inspect a fictional training exampleTalk to David
What would you like
to make easier?
A short description is enough. I’ll assess whether there may be a useful next step.
First exchange free. No call required.
Paid work agreed separately. I won’t chase a reply.
Please leave out passwords, customer records, learner data and account access.
A brief to share with a colleague